My editor, Rachel Small, is co-conspirator on this post.

Hello, READERS! Yes, you – those people who are not attempting to write their own books but simply enjoy reading the fruits of others’ labours. How are you doing? Have you read any good books lately?

We’re addressing you specifically today because we (my editor and I and many other professionals in the book business) want to get to know you. We’re all so busy talking to other writers and authors about how to write, how to get published, and how to promote books that we sometimes forget the most important person in this entire equation – the READER! (Although Rachel never forgets – she’s always reminding the authors she edits to remember their readers!) If it weren’t for you Readers, this business wouldn’t exist. It’s kind of a “If a tree falls in the forest . . .” conundrum.